For Allie Cushnyr, a senior agronomist at Holloway, the goal of modern farming extends far beyond the current harvest. Growing up in Bakersfield gave her a firsthand look at the unique pressures facing California growers, and she now spends her time helping farmers build a foundation that will sustain the land for future generations. In a recent conversation with Nick Papagni of The Ag Meter, Cushnyr highlighted how strategic soil amendments and comprehensive nutrient management can protect against the volatility of shifting climates and dwindling water supplies.
A central part of this strategy involves the thoughtful application of gypsum, a mineral mined by Holloway in Lost Hills for over nine decades. Cushnyr explains that gypsum is an essential tool for combating high sodium levels, which often ruin soil structure and block water from penetrating deep into the earth. By introducing calcium to displace sodium, growers can effectively open up their soil, allowing water to flow more freely. While timing and irrigation methods vary, Cushnyr warns farmers to treat the root cause of poor drainage rather than just masking the symptoms.
However, she insists that no single product is a magic bullet. A truly productive farm requires a holistic approach that balances minerals with organic matter and beneficial biology. From analyzing compost applications to navigating the difficult decision of whether to leave a field fallow due to water shortages, Cushnyr views her role as a consultant who helps farmers balance their budgets with their ecological needs. This philosophy emphasizes long term stability over short term gains, ensuring that California’s agricultural heartland remains viable despite increasing environmental stressors.
To foster this culture of learning, Holloway is launching its first Soils in Action Field Day on October 22, 2026. Hosted at the company’s Lost Hills mine, the event is designed as an educational hub rather than a sales pitch. Bringing together university researchers and seasoned growers from across several counties, the day will cover everything from drone imagery to precision nitrogen use. By creating a space where practitioners can share real world failures and successes, Cushnyr hopes to bridge the gap between laboratory science and actual field performance.
